Start with Why- Telling the story of your business.

Jun 18, 2015

Imagine a world...have you seen this?

It is 18 minutes of the best advice I have seen in a long time.  22 million people have seen this video, but I don't see people using this great advice.

Today I had the opportunity to attend a great networking meeting.  Guess what, the people that held the interest of the group started with why! 

I felt the need to share with my readers because it can truly be business changing. I just saw it happen.

I encourage you all to take a few minutes to refine your elevator pitch.  Start with why, not what you do.


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